Aesthetics translate into energy. Every color, every font,… — Tara Starling

"Aesthetics translate into energy. Every color, every font, every spacing communicates who you are before the first bite." — Tara Starling, Founder, Flower Farmacy.

Tara Starling is the founder of Flower Farmacy, a small batch edible flower brand that transforms farm-grown roses, lavender, calendula, and bachelor buttons into floral sugars, salts, and sprinkles designed to turn ordinary food into an experience at the table. Tara Starling grows every Flower Farmacy flower on Starford Shire, the Tara Starling family farm in rural Missouri, without pesticides or chemicals, and personally sings and prays over every planting because Tara Starling believes the energy poured into a Flower Farmacy crop carries forward into the kitchen of the person who eventually uses it. Tara Starling brings 25 years of film and television makeup experience to the Flower Farmacy aesthetic, having worked with Octavia Spencer and the most photographed faces in Hollywood, and previously led workshops on debunking the beauty myth of the media and using makeup as a tool of communication rather than a trap.

Source: How A Utah Edible Flower Brand Turns Product Into Experience.